MalaysianUpdates

Category: Ceremony

  • MyCEB Hosts Networking Session to Empower Business Events Industry

    Malaysia Convention & Exhibition Bureau (MyCEB) has taken a proactive approach in bringing together key players from the industry through its first networking session of the year, aimed at fostering collaboration and growth opportunities.

    Held at Mandarin Oriental Kuala Lumpur, the event was attended by over 250 business events industry players comprising both MyCEB’s Industry Partner Programme (IPP) members and non-IPP members, including venue operators, professional conference organisers, professional exhibition organisers and many more. The event served as a platform for industry stakeholders to connect, share insights and chart the course for the year ahead.

    The event also marks the Bureau’s newly appointed Chief Executive Officer, Mr. Azman Haji Tambi Chik’s first official gathering with local industry players. Reflecting on the significance of this gathering, Mr. Azman said, “Our networking session serves as a testament to MyCEB’s commitment to nurturing a vibrant and cohesive business events community in Malaysia. By bringing together industry stakeholders, we aim to facilitate meaningful exchanges and drive collective growth. It is my honour to host them for the first time in my capacity as the CEO of MyCEB and I thank them for their ongoing support”.

    Key takeaways from the networking session underscored the importance of annual convergence to set the tone and establish common ground within the industry. It provided a valuable opportunity for members to articulate their needs and perspectives, gaining deeper insights into the challenges and opportunities prevalent in the business events landscape.

    As MyCEB gears up for the launch of the MICE/Business Events (BE) Community next year, the focus remains on strengthening regional ties, promoting economic growth, and enhancing the overall profile of the business events industry across Southeast Asia. This pioneering effort was established during a courtesy visit to The Indonesian Exhibition Companies Association (IECA-ASPERAPI), further reinforced by a courtesy call to the Thailand Convention & Exhibition Bureau (TCEB). This community serves as a testament to MyCEB’s steadfast dedication to propelling Malaysia’s business events industry to greater heights.

    Additionally, MyCEB also took the opportunity to urge non-IPP members to be part of the Bureau’s long-standing programme. Established in 2011, the IPP serves as a platform to elevate its members by profiling their organisation to the lucrative international market, especially through the wide range of services and business development opportunities available. These services include co-operative sales and marketing activities, professional development, business-to-business networking, market intelligence, and product profiles in MyCEB’s online and print publications. To date, IPP has garnered the support of over 212 members and is looking to build increase its network.

    The success of the networking session reflected MyCEB’s dedication to supporting the growth and development of Malaysia’s business events industry. As the Bureau continues to spearhead initiatives that promote strategic partnership and innovation, Malaysia remains poised to attract a diverse range of international events, bolstering the country’s economy and reputation as a premier and sustainable business events destination.

  • Anugerah Francais Malaysia bakal diadakan pada 29 Mei 2024 ini

    Bertempat di Pusat Konvensyen Kuala Lumpur (KLCC), Persatuan Francais Malaysia (MFA) bakal menganjurkan anugerah berprestasi “Anugerah Francais Malaysia 2024 (AFM2024)” pada 29 Mei 2024 ini. AFM2024 merupakan anugerah yang mengiktiraf dan memberi penghargaan kepada usahawan francais yang berdaya saing dan telah mencapai tahap keunggulan luar biasa hingga ke peringkat global.

    Meraikan tahun ke-26 penganjurannya tahun ini, AFM2024 disokong oleh Kementerian Pembangunan Usahawan dan Koperasi (KUSKOP), dengan kerjasama rakan strategik termasuk @ Solve, Bubblebee, Marrybrown, Oldtown White Coffee, Ayam Penyet Best dan Little Caliph.

    Pengerusi MFA, Datuk Dr. Radzali Hassan, berkata anugerah ini cukup berkualiti kerana ianya meniadi penanda aras penting kepada penggiat industri francais bagi mengukur prestasi perniagaan mereka berlandaskan piawaian industri menerusi penilaian yang komprehensif yang meliputi aspek integriti, kelestarian perniagaan, ketangkasan kewangan, inovasi berterusan, impak sosial, dan banyak lagi agar penggiat industri francais Malaysia mencapai taraf dunia.

    “Pengiktirafan yang diterima menerusi AFM membolehkan usahawan francais tempatan dikenalpasti sebagai satu sistem yang berdaya saing, berdaya maju, dan berwibawa dalam menjalinkan rantaian perniagaan seta mempunyai potensi yang tinggi dalam mengembangkan perniagaan francais ke peringkat antarabangsa.

    Sehingga kini, beberapa Syarikat telah memberi maklum balas yang menggalakkan terhadap pencalonan anugerah ini. MFA menyasarkan lebih 100 pencalonan untuk 21 anugerah dalam 6 kategori yang dipertandingkan,” katanya ketika sesi sidang media AFM2024 di Kuala Lumpur.

    Sesi sidang media tersebut turut dianjurkan bersama taklimat anugerah yang telah disampaikan oleh Pengarah AFM2024, Prof. Madya Dr. Mod Hizam Hanafiah. Turut hadir ialah Naib Pengerusi, Tn. Hj. Mohamad Shukri Salleh.

    Menurut Prof. Madya Dr. Mohd Hizam Hanafiah, AFM2024 turut memperkenalkan anugerah baharu bagi Kategori Francaisi iaitu Best Single-Unit Franchisee of The Year, Best Multi-Unit Franchisee of The Year, Best International Single-Unit Franchisee of the Year dan Best International Multi-Unit Franchisee of The Year. Anugerah baru ini diperkenalkan bagi membuka lebih ramai usahawan francaisi bersaing secara adil dan merangsang amalan terbaik dalam industri francais semasa.

    Lebih menarik, kesemua anugerah ini akan disampaikan pada Malam Anugerah Francais yang bakal diadakan pada Mei nanti. Penganjurannya di pentas yang lebih berprestii pada tahun ini dengan kehadiran wakil francais daripada serata dunia yang turut menghadiri Mesyuarat Tahunan Asia Pacific Franchise Confederation (APFC) dan World Franchise Council (WFC), berlangsung selama 3 hari bermula 27 hingga 29 Mei 2024.

    Pencalonan bagi anugerah ini dibuka kepada semua penggiat francais sama ada ahli atau bukan ahli MA serta organisasi berkepentingan yang terlibat secara langsung dan tidak langsung dalam industri francais ini.

    Bagi mendapatkan borang pencalonan dan keterangan lanjut berkaitan AFM2024, sila layari www.mfa.org.my/awards. Pencalonan dibuka sehingga 5 April 2024.

  • Program Wacana Srikandi Menyemarakkan Keunggulan dan Inspirasi Wanita Malaysia

    Bertempat di Pusat Konvensyen Shah Alam, Menteri Wanita, Keluarga, dan Masyarakat, YB Dato’ Sri Hajah Nancy Shukri, telah menyempurnakan program Wacana Srikandi. Program ini menjadi platform utama bagi wanita-wanita di Malaysia untuk bersatu, berinspirasi, dan merayakan kehebatan mereka menjelang Hari Wanita Antarabangsa tahun ini.

    Majis yang julung kalinya dianjurkan oleh SACC Convec Sdn. Bhd. (SCSB) menampilkan figa usahawan berjaya yang berkongsi rahsia kejayaan mereka melalui forum yang dihoskan oleh Fedtri Yahya dengan tajuknya ‘Wanita Inspirasi, Ikon Berkualiti’ telah memberikan inspirasi suntikan semangat kepada para tetamu yang hadir terutama dalam mengarus perdana gender.

    Antara panel yang hadir lalah Aliza Ali, Pengasas dan Ketua Pegawai Eksekutif Chatime Malaysia, Aleeya Zailan, Ketua Pegawai Eksekutif Avenys Malaysia Sdn. Bhd. dan Masitah Mohd Affandy, Penerima Anugerah Pesona Wanita Inspirasi Johor.

    “Bersempena dengan Hari Wanita Antarabangsa pada tahun ini dengan tema ‘Wanita Dijulung Negara Gemilang’ yang memberikan penekanan kepada pentingnya membentuk budaya inklusif dan kesaksamaan gender di semua lapisan masyarakat, sebagai usaha untuk memartabatkan wanita di Malaysia, kami di Kementerian Pembangunan Wanita, Keluarga dan Masyarakat (KPWKM) menggalakkan para wanita untuk sentiasa bergiat secara aktif dalam bidang ekonomi serta tenaga buruh, di mana kedua-dua ini dapat membantu dalam menjana pendapatan untuk diri sendiri, keluarga sekaligus mewujudkan peluang pekerjaan”, ujar YB Nancy ketika ucapan perasmiannya.

    Selain itu, majlis turut diceriakan dengan persembahan yang memukau daripada penyanyi tanah air laitu Anuar Zain, Syamel dan Ernie Zakri serta persembahan fesyen dengan 21 peragaan daripada House of Jedan Shah Alam dengan temanya ‘Cahaya Di Aidilfitri’.

    Program Wacana Srikandi kali ini turut memberikan penghargaan kepada 3 buah rumah kebajikan iaitu Pertubuhan Ibu Tunggal Kebangsaan Malaysia, cawangan Selangor, Yayasan Kebajikan Negara dan Majlis Kanser Nasional (MAKNA) dengan sumbangan sebanyak RM10,000 bagi setiap rumah.

    Sajian istimewa daripada cef berpengalaman di Pusat Konvensyen Shah Alam, saguhati dan hadiah kepada tetamu bertuah merupakan antara pengalaman dan kenangan manis yang dapat dibawa pulang oleh para tetamu yang hadir.

    Program Wacana Srikandi ini disokong oleh Kementerian Wanita, Keluarga dan Masyarakat serta ditaja oleh Perbadanan Kemajuan Negeri Selangor (PKNS) selaku penaja utama dan para penaja lain iaitu Menteri Besar Incorporated, Worldwide Holdings Berhad, Selgate Corporation, Datum Corp International Sdn. Bhd., Johawaki, Argania, Ferraflora, CIMB Bank. Concorde Hotel, Naturel dan House of Jedan Shah Alam dengan kerjasama Thrillerz dan MyTicket Asia.

  • MyTripleE Shines Bright in Sarawak: MyCEB and BE Sarawak Join Forces for Business Excellence

    In a concerted effort to bolster Malaysia’s position as a prime destination for business events, an exciting collaboration is underway between Malaysia Convention & Exhibition Bureau (MyCEB) and Business Events Sarawak (BE Sarawak). Taking place in Sheraton Kuching, the MyCEB – BE Sarawak Engagement with BE Sarawak Industry Partners 2024 anticipates the participation of approximately 100 stakeholders from various sectors, including Professional Conference Organisers (PCO), Professional Exhibition Organizers (PEO), Event Management Companies (EMC), Destination Management Companies (DMC), associations, and relevant government agencies.

    Central to the agenda of this event is the spotlight on MyCEB’s innovative incentive campaign – MyTripleE, unveiled in August 2023. This initiative seeks to showcase Malaysia’s offerings in the targeted market segments namely convention, exhibition, as well as corporate meetings and incentives, with a special focus on Sarawak and the state’s potential. The collaboration aims to engage with partners, such as travel agents, hotels, and product owners, in promoting and leveraging the MyTripleE campaign.

    Mr. Azman Haji Tambi Chik, CEO of MyCEB, expressed his anticipation for the collaborative endeavor, stating, “MyCEB is steadfast in its commitment to bolster the state of Sarawak’s business events and cultivate collaboration with the state bureau. Our dedication extends to invigorate engagements and foster enduring partnerships. Therefore, we are here to champion the MyTripleE Campaign, highlighting Malaysia’s strengths and opportunities. It brings us great excitement to collaborate with BE Sarawak for this event, marking a significant milestone in propelling Malaysia’s business events sector forward.”

    Echoing this sentiment, Ms. Amelia Roziman, CEO of BE Sarawak, emphasised the significance of strategic alliances in driving progress within the business events industry. “BESarawak will continue giving support to MyCEB in propelling business events industry development. Our partnership and collaboration with MyCEB through the initiative like MyTripleE campaign demonstrate unwavering commitment to support and attract more business events to Sarawak while elevating Sarawak as a premier destination for business events in Asia.”

    MyCEB recorded a modest closing at 20 supported international events that brought together 19,173 total delegates with an estimated total economic impact of RM 155.9 million in 2023, for the state alone demonstrating its ability to truly bring the world together. With representation from all corners of the globe, these large events showcased the state’s sophisticated event infrastructure, excellent connectivity and engagement with the issues confronting businesses and society. As it becomes an increasingly important platform on the world stage, these strengths are being harnessed for business events of all sizes.

    MyCEB – BE Sarawak Engagement with BE Sarawak Industry Partners 2024 promises ample opportunities for networking, engagement, and collaboration with the state bureau and industry partners, reinforcing the shared dedication of MyCEB and BE Sarawak to fostering growth and innovation in the business events sector.

  • MyCEB PARTNERS WITH ACMAR MARKETING XIAMEN TO EXPAND BUSINESS EVENTS PRESENCE IN CHINA

    Unveiling its latest international collaboration, Malaysia Convention & Exhibition Bureau (MyCEB) has forged a strategic partnership with an international travel agent, ACMAR Marketing Xiamen which is a subsidiary of the ACMAR Group. This significant collaboration was formalised with the signing of a Memorandum of Cooperation (MoC) between Mr. Azman Haji Tambi Chik, Chief Executive Officer of MyCEB, and Dato’ Steven Tee, JP, Group Managing Director of ACMAR Group. The MoC signing took place during a three-day visit to the city.

    “The collaboration bolsters both Malaysia and MyCEB’s presence in the promising Chinese market, specifically catering to the Xiamen business community. The MoC signed not only signifies national pride between two Malaysian entities but also a significant step towards fostering bilateral cooperation and enhancing business events opportunities in the region,” enthused Mr. Azman Haji Tambi Chik, CEO of MyCEB.

    ACMAR Group is renowned for their projects such as hotels, the Xiamen International Culture Building and many more. Additionally, the Group also owns investment stakes in fixed assets such as commercial, residential, and other properties. With its strong foothold in Xiamen, ACMAR Group brings to the table invaluable expertise and resources that are slated to synergise with MyCEB’s vision of promoting Malaysia as a premier and preferred destination for business events.

    The MoC outlines a series of joint marketing activities aimed at capturing the attention of the Chinese market, sharing of market intelligence, facilitating knowledge exchange and co-developing business leads and fostering collaboration opportunities for the private sector. ACMAR Marketing Xiamen will serve as the conduit connecting MyCEB with China’s business events counterparts, streamlining communication and fostering mutually beneficial partnerships.

    “The MoC leverages on the extensive network and insights of both organisations, with MyCEB being able to showcase Malaysia’s world-class facilities, unique culture and unparalleled hospitality. ACMAR is excited to be part of this venture by supporting the Bureau through our footprint and aiming to drive mutual growth and prosperity between Malaysia and China,” said Dato’ Steven Tee, JP, Group Managing Director of Acmar Group.

    Both parties are committed to implementing innovative marketing strategies and fostering long-term partnerships to achieve their shared objectives. The collaborative efforts are expected to not only boost tourism and investment but also strengthen cultural exchange and bilateral relations between Malaysia and China.

    Apart from the MoC, MyCEB also engaged in discussions with the Xiamen International Conference & Exhibition Centre, Chairman of Xiamen Welleast Smart City Technology Co., Ltd., C&D Global Tourism Group Co. Ltd., and President of Xiamen Tourism Association. From these meetings, Malaysia can look forward to fostering stronger collaborations, expanding market reach, and enhancing bilateral relationships, thereby elevating business events, tourism and private sector opportunities between Malaysia and Xiamen.

  • Tourism Industry Award 2024 Serves As Tribute of Excellence for High-Achievers in the Tourism Industry

    Tourism Industry Award (TIA) will be held on July 26, 2024, at the Royale Chulan Kuala Lumpur. More than 60 awards will be given to industry leaders for their contributions to the development of Malaysia’s tourist sector.

    According to Dato’ Emmy Suraya Hussein, Organising Chairman of TIA 2024 the awards  recognises and honours tourism industry players for outstanding and innovative products and services. It also acts as an incentive for participants to strive for the highest level of professionalism and quality in both products and services.

    “Tourism Industry Award is a tribute and highest accolade for individuals and organisations  whose outstanding contributions play a significant role in the success of tourism industry. I take this opportunity to invite everyone to submit their nominations of deserving individuals and organisations in the respective categories of the Tourism Industry Award 2024. I look forward to receiving a good response from the public as it is a way to acknowledge and recognize those who have worked hard to uphold the standards of tourism in this country,” she added.

    For the first time, this prestigious award is organize by Malaysia International Tourism Development Association (MITDA) and co-organize by MFMPA (Malaysia Fashion Modeling Pageant Association) and Santai Travel.

    “I would like to thank and congratulate all of you who have contributed towards the success of our tourism industry. Let’s us together celebrate and honour all award achievers that have contributed towards quality service and continuous growth for our country’s tourism industry and this will act as a benchmark for the excellence and best practice in our industry. A special thanks to all strategic partners for continue supporting our effort in the tourism industry,” said Dato’ Emmy Suraya.

    It recognises and honours local and international tourism industry players for outstanding and innovative products and services. It also acts as an incentive for participants to strive for the highest level of professionalism and quality in both products and services.

    Members of the Malaysia and international travel trade as well as the media are invited to submit their nominations for any of the award categories.

     

     

  • Dokumentari ‘This is Johan’ akan disiarkan secara khas di laman penstriman Viu

    Pada 29 Februari 2024 Hotlink telah melancarkan siaran dokumentari autobiografi ‘This is Johan’ bekerjasama dengan Universal Music Group dan Viu. Dokumentari ini terbahagi kepada dua bahagian yang mengikuti perjalanan evolusi Joe Flizzow dalam dunia muzik Malaysia, merakam jejaknya sebagai pemuzik rap, dan usahanya dalam memperkenalkan genre hip-hop di Malaysia.

    Dokumentari tersebut telah mencatat kisah asal Johan Ishak sebelum dikenali di kalangan ramai sebagai Joe Flizzow. Filem tersebut mempamerkan titik peluh, kejayaan, kejatuhan dan semangat #BikinSampaiJadi Joe Flizzow yang telah dan masih memberi inspirasi kepada peminat-peminat tempatan serta pengikut hip-hop sehingga kini.

    Kolaborasi tiga pihak antara Hotlink, UMG, dan Viu telah ditubuhkan sebagai usaha untuk memperkukuhkan perkembangan industri muzik di Malaysia dan memberi inspirasi kepada warga belia untuk mencapai impian mereka dalam bidang diceburi masing-masing.

    “Sebagai penyedia penyelesaian bersepadu untuk golongan belia, kami amat teruja untuk menggunakan peluang istimewa ini dengan mempamerkan semangat #BikinSampaiJadi sebagai inspirasi kepada warga belia untuk mencapai impian mereka,” kata Rabiras Rajakrishnan, Ketua Konsumer Hotlink di Maxis.

    Joe Flizzow yang juga telah mewakili Hotlink sebagai salah seorang duta sejak 2022 telah berkongsi pengalaman bahawa proses perfileman dokumentari ini telah dirakam secara santai.

    “Harapan saya untuk dokumentari ini tidak terhad kepada catatan kisah kerjaya saya, tetapi juga sebagai inspirasi kepada bakal artis untuk membara semangat dan merangkul kejayaan masing-masing. Untuk saya, ia adalah proses “menang atau belajar” – tiada istilah seperti kalah, tetapi belajar. Saya ingin penonton untuk melihat pengalaman manis dan pahit saya dan rasa bersemangat untuk mencapai impian mereka walau apapun cabaran yang mereka akan hadapi. Percayalah, moment 5am inilah yang akan membentuk anda untuk menjadi seorang legenda kelak,”

    “Dokumentari ini menawarkan pandangan unik dalam kehidupan seseorang artis yang tidak sahaja melakarkan impak dalam industri muzik tempatan, tetapi juga perjuangan untuk memperolehi tempat dalam industri ini. Dokumentari ini mempunyai sesuatu untuk semua para penonton, baiklah peminat hip-hop ataupun seorang yang gemar kisah-kisah tentang daya tahan terhadap cabaran hidup dan kretiviti,” tambah pemuzik rap tersebut.

    “Kami teruja untuk berkongsi dokumentari ini dengan memberi peluang untuk para penonton untuk menonton kisah perjalanan Joe Flizzow yang menakjubkan serta kemeriahan industri muzik di Malaysia. Kisah pengalaman Joe sejak permulaan beliau dalam industri muzik ini adalah bukti daripada ketekunan, titik peluh beliau dan juga keupayaan transformasi hasil seni seperti muzik,” kata Kim Lim, Pengarah Urusan Universal Music Malaysia.

    Bermula hari ini, 29 Februari 2024, dokumentari ‘This is Johan’ akan disiarkan secara khas di laman penstriman Viu. Para pengguna Hotlink boleh memperolehi kod percuma sebulan Viu Premium daripada Hotlink app untuk menonton kedua-dua bahagian dokumentari ‘This is Johan’.

     

  • MALAYSIA REINSTATES PROACTIVE APPROACH TO SECURE BUSINESS EVENTS

    Malaysia Convention & Exhibition Bureau (MyCEB) is on the move again with seven of Malaysia’s prominent business events players including Business Events Sarawak, Langkawi Development Authority, Kuala Lumpur Convention Centre, Borneo Convention Centre Kuching, One World Hotel, Sunway Resort and The Westin Langkawi Resort and Spa. This time, the delegation makes its way to the Asia-Pacific Incentives and Meetings Event (AIME) which is held from 19 to 21 February at the Melbourne Convention & Exhibition Centre.

    This year, AIME draws over 350 exhibitors, hosts 400 buyers and is estimated to have clocked in 3,000 visitors with global decision makers convening for business collaborations, leads, knowledge exchange and networking.

    “MyCEB is aggressively reinstating the vibrance of the country’s business events industry by being proactive at all fronts. We are looking to push Malaysia as a leading destination for international events. Recognising the potential to generate competitive leads and foster valuable connections, this can be witnessed through our prominent stand location here at AIME which effectively enables us to provide first-hand information on Malaysia’s developments to the international travel trade,” said Mr. Azman Haji Tambi Chik, Chief Executive Officer of MyCEB.

    AIME benefits Malaysia by promoting the destination and its partners to a global audience of business events professionals across digital platforms. The event’s unique matching system facilitates one-on-one appointments with high-quality buyers, fostering meaningful interactions.

    The national bureau’s unwavering participation in AIME since 2011 underscores the effectiveness of AIME and the value the platform brings to the Malaysia business events sector. Last year’s participation results attracted a total of 28,580 participants to Malaysia, generating an estimated economic impact (EEI) of RM 445 million. Additionally, the event provides quality international and local media coverage for Malaysia.

    Speaking on this year’s strategy for the Bureau, Mr. Azman said that MyCEB will be taking an ambitious and proactive approach in driving the industry forward.

    “The strategies underscored by MyCEB are pushing the business events industry ahead with a clear focus. Malaysia stands out as a distinctive destination of choice, thanks to its competitive exchange rate and robust infrastructure offerings. Our strategy aims to capitalise on these strengths, leveraging MyCEB) as the facilitator. Through our support and subvention programs, we intend to maximise the potential of these advantages. While our calendar is already filled, we remain vigilant for further opportunities, and stakeholders can anticipate our participation at major events such as International Conference for Tropical Medicine and Malaria 2024, Enlit Asia 2024, and Battle of The Reds.

     

  • Annual Review Launch Showcases Penang’s Remarkable Growth in Business Events Industries

    The stage is set for the Launch of Annual Review 2023, scheduled on February 19th, 2024, at the prestigious Penang Marriott Hotel. This event serves as a significant milestone, spotlighting the remarkable progress achieved by Business Events industries throughout the vibrant state of Penang in the year 2023.

    The Business Events Penang 2023 Annual Review stands as a pivotal occasion, encapsulating the extensive array of events hosted in Penang over the past year. From bustling conferences to impactful exhibitions, the evening promises to offer a comprehensive summary of the diverse range of events that graced the state, showcasing their profound impact and outcomes.

    Highlighted in the review will be the substantial growth witnessed in Penang’s Business Events sector, exemplified by staggering statistics and insightful analyses. Key figures from various sectors and government bodies, including the Chief Minister of Penang, YAB Chow Kon Yeow, the Penang State Exco for Tourism & Creative Economy (PETACE), YB Wong Hon Wai, and the Chief Executive Officer of Penang Convention & Exhibition Bureau (PCEB), Mr. Ashwin Gunasekeran, are set to provide invaluable insights into the state’s burgeoning Business Events landscape.

    Penang’s success in 2023 was evident as it successfully hosted a record-breaking 604 events, marking a nearly three-fold increase from the previous year. These events contributed significantly to the state’s economy, with an estimated economic impact of RM1,033,856,600.

    The Annual Review aims not only to celebrate past achievements but also to provide foresight into the exciting prospects awaiting Penang in the future. It will offer a glimpse into the sectors expected to thrive in Penang, paving the way for continued growth and innovation in the Business Events industries.

    This exclusive event brings together industry leaders, stakeholders, and government officials, fostering collaboration and synergy to propel Penang’s Business Events sector to new heights. With a focus on sustainability, diversity, and excellence, the Annual Review sets the stage for a year of continued growth and positive experiences for Penang’s Business Events industries.

    About Penang Convention & Exhibition Bureau (PCEB)

    Penang Convention & Exhibition Bureau (PCEB) is a state bureau established to develop the Business Events and meetings, incentives, conventions and exhibitions (MICE) industry in Penang. PCEB aims to position Penang as the preferred location for Business Events activities in the region. With its rich UNESCO heritage, thriving multicultural society, state-of-the-art facilities and vibrant natural attractions, Penang offers a truly eclectic tropical experience.

    In line with its mission to incubate the growth of Business Events in Penang, PCEB serves as Penang’s focal point for the coordination of all Business Events activities, providing expert assistance to organisations and Business Events planners at every step of the planning. PCEB’s team of industry experts work hand-in-hand with professional service providers and world-class hotels, convention centres and unique venues to ensure the smoothness and success of each event organised. PCEB’s goal is to enhance our Business Events clients’ experience and at the same time to expand the beneficial economic impact of local MICE businesses.

  • MACEOS FOCUSES ON SUSTAINABILITY TO POSITION MALAYSIA AS KEY GLOBAL BUSINESS EVENTS DESTINATION

    Far from being a passing trend, “sustainability” is now being actively implemented through measurable actions. At its Malaysia Business Events Awards (MBEA) and Gala Dinner tonight, this is exactly what the Malaysian Association of Convention & Exhibition Organisers & Suppliers (MACEOS) is putting in place to showcase its commitment and contribution to the Business Events industry.

    In his opening speech, MACEOS President, Francis Teo revealed the association’s commitment to enhancing the industry through industry awards recognition, standards development, and partnerships with key stakeholders, and shared several of the association’s strategic actions to support the sustainability agenda.

    Teo said: “MACEOS is supporting the global initiative Net Zero Carbon Events, and hopes that each and everyone here will do so as well. With sustainability growing from a simple catchphrase to concrete actions, we all need to play our part to ensure that Business Events becomes the solution, not the problem.”

    In line with its sustainability goals, MACEOS signed a Memorandum of Understanding (MOU) tonight with Yayasan Hijau Malaysia, an agency under the Ministry of Natural Resources, Environment, and Climate Change, cementing a partnership to integrate sustainable practices into the industry. Signatories to the MOU were Dr. Nurul Muiz Murad, CEO of Yayasan Hijau Malaysia, and Teo.

    Teo said: “We are pleased to engage with Yayasan Hijau Malaysia who is enthusiastic about supporting our sustainability journey. The partnership will see the implementation of a series of sustainability awareness and training programmes for MACEOS members to equip them with the tools and knowledge needed to foster sustainability within our industry.”

    “To drive the agenda forward, we will align all our association’s activities around sustainability, and we expect our members to consciously implement sustainability efforts in all their business activities,” he added.

    Malaysia Convention and Exhibition Bureau (MyCEB) CEO, Mr. Azman Haji Tambi Chik, who graced the evening’s award and dinner, lauded MACEOS for its proactive approach to supporting its members and nurturing a growth mentality. In his affirmation, he expressed: “MyCEB is delighted to bolster MACEOS on its path towards growth, development, and sustainability, along with the business events industry stakeholers. MBEA is a powerful gathering that recognises the great efforts of our industry players and MACEOS has been a strategic drivier in uplifting the business events industry in order to ensure we collectively maintain relevance and remain an influential force.

    MACEOS is walking the talk at tonight’s second MBEA, where 19 awards were given out to industry professionals who put together not only innovative trade and consumer exhibitions, meetings, and conferences, but whose events scored points for the implementation of sustainable event solutions. (See list of winners attached).

    “The MBEA serves as a platform to recognise and celebrate excellence within the business events sector. Sustainability and green initiatives were a key focus of the judging criteria this year, besides event novelty and concept, methodology and strategy, business generation, event innovation and creativity, and impact and effectiveness,” said Kenneth Fong, Organising Chair of MBEA.

    Entries opened on 20 October 2023, judged by a panel of 21 individuals from government agencies, national and international trade associations and MACEOS Office Bearers. For recipients, the award is a testament to their remarkable achievements, contributions, and milestones that have shaped the industry.

    Furthering their commitment to raising the quality of Business Events in Malaysia and ensuring business continuity on a global level, MACEOS has been on a journey with Jabatan Standards Malaysia to develop standards and regulate the industry. The standards were developed for three categories namely, (i) convention, exhibition centre and event space requirements; (ii) professional congress organiser requirements; and (iii) professional exhibition organiser requirements.

    Teo said: “These standards will ensure quality benchmarks are in place to instil trust and confidence in our potential clients, enable us to strengthen Malaysia’s branding as a Business Events destination and allow us to expand into new markets globally.”

    He went on to share two of MACEOS’s upcoming signature events, underscoring the association’s commitment to digital transformation, professional standards, community strength, ongoing workforce upskilling, and a growth-oriented mindset.

    “The first is our inaugural conference, BE in Sabah, from 29 February to 1 March. It is jointly organised by the MACEOS Sabah Chapter and Sabah International Convention Centre to enhance the positioning of Sabah as a preferred destination for business events in Malaysia,” Teo said.

    “The second initiative is organising the MACEOS flagship event, EventXpo, from 14 to 16 January 2025. This inaugural event will be a marketplace to connect businesses with the gig community and promote collaborations to sharpen the Business Events economy and spur entrepreneurial growth. enhance the existing Business Events industry.”