Category: Product Launch & Pre-Order

  • HONOR 600 Series Kicks Off with Strong Demand, Crowds Flock to Stores

    HONOR 600 Series Kicks Off with Strong Demand, Crowds Flock to Stores

    The newly launched HONOR 600 Series has made a strong debut, with first-day sales officially kicking off today and HONOR Experience Stores nationwide attracting large crowds of eager consumers keen to experience and purchase the latest flagship smartphones. This encouraging retail performance follows a record-breaking pre-order phase on 23 April, during which the series recorded an impressive 153% increase in first-day sales compared to its predecessor, highlighting strong consumer confidence and growing demand for HONOR’s flagship innovations in the Malaysian market.

    The success of the HONOR 600 Series is driven by its positioning as an “Accessible Flagship,” meeting the needs of Malaysian consumers who are increasingly seeking devices that can keep pace with a fast-moving digital lifestyle. The series delivers on this expectation by combining an upgraded flagship camera system with the creative capabilities of AI Image-to-Video 2.0 technology, alongside a powerful battery and a best-in-class display. This combination provides a comprehensive and versatile experience for both content creators and power users, redefining what an accessible flagship smartphone can offer.

    Customers who purchase the HONOR 600 Series will receive a complimentary gift bundle worth up to RM1,326, which includes a RM200 instant rebate, a free HONOR Watch X5i, and additional protection benefits such as a 365-day front and back crack replacement service, a one-year extended warranty, and a one-year liquid damage protection warranty. The HONOR 600 Pro is priced at RM3,099 for the 12GB+256GB variant and RM3,299 for the 512GB version, while the HONOR 600 with 12GB+512GB is priced at RM2,599. Both models are available in Orange, Golden White, and Black, and can be purchased at HONOR Experience Stores nationwide, as well as through HONOR Malaysia’s official online store and authorised platforms including Shopee, Lazada, and TikTok Shop.

    In terms of innovation, the HONOR 600 Series is equipped with a 200MP Super Sensing Main Camera supported by CIPA 6.5-level image stabilisation, ensuring professional-grade clarity even at up to 120x zoom. At the core of this system is the enhanced AI Image-to-Video 2.0 technology, powered by HONOR’s next-generation AI imaging engine, which enables users to transform static images into immersive, cinematic stories directly on the device without the need for third-party applications. This unlocks new creative possibilities, allowing users to craft imaginative visuals such as impossible hugs, lasting memories, and dreamlike journeys.

    The HONOR 600 Pro is powered by the Snapdragon 8 Elite flagship chipset, while the HONOR 600 runs on the Snapdragon 7 Gen 4, delivering significant improvements in speed, intelligence, and efficiency. Supporting this performance is a best-in-segment 7,000mAh silicon-carbon battery, designed for extended usage. The series also offers a premium visual experience with an ultra-bright display reaching up to 8000 nits, ensuring clear visibility even under direct sunlight, along with 3840Hz risk-free PWM dimming technology to reduce flicker and enhance eye comfort during prolonged use.

    Built to withstand real-world conditions, the devices come with an IP69K rating for superior water and dust resistance and feature a reinforced structural design. This ensures that the HONOR 600 Series achieves a balance between premium elegance and durable reliability. For more information, consumers can follow HONOR Malaysia’s official Facebook page or visit www.honor.com/my/.

  • iQOO Z11 5G and Z11x 5G Arrive Soon with Massive Battery, Advanced Cooling and Premium Design

    iQOO Z11 5G and Z11x 5G Arrive Soon with Massive Battery, Advanced Cooling and Premium Design

    iQOO Malaysia is gearing up to unveil its latest iQOO Z Series, featuring the iQOO Z11 5G and iQOO Z11x 5G. This next-generation smartphone lineup combines bold design, powerful battery performance, and advanced cooling technology, all within an impressively slim and lightweight body. Designed to integrate seamlessly into everyday life, the devices deliver strong all-day power and stable performance, ensuring users can keep up with their daily routines without the need for frequent recharging.

    The iQOO Z11 5G features a flagship-grade design with 9.13° rounded corners, similar to its predecessor, the iQOO 15, providing a softer and more comfortable in-hand feel. These refined edges enhance grip, especially during extended gaming sessions in landscape mode. The device also introduces iQOO’s Floating Porthole camera design, accented by a metallic frame and engraved detailing that delivers a bold and modern aesthetic. Inspired by polar landscapes, the Glacier Blue colourway offers a cool and calming appearance, while the black variant presents a more understated and refined look. Measuring just 8.25 mm thin and weighing approximately 213g, the device is ultra-slim and lightweight, engineered with smart space optimisation to improve efficiency while maintaining comfortable handling. It also features an upgraded matte texture for a smoother and more responsive touch experience.

    Built for endurance, the iQOO Z11 5G is equipped with a massive 9020mAh Silicon BlueVolt Battery, one of the largest ever used in an iQOO smartphone. Developed using fourth-generation silicon anode technology, it delivers high energy efficiency while maintaining a slim 8.25mm profile for easy portability. The device supports 90W FlashCharge for fast power top-ups during busy moments and includes a 25-layer security protection system for safer charging. For intensive usage such as gaming, Bypass Charging helps reduce heat generation and preserve battery health. Additional features such as Battery Life Extender, Overnight Charging Protection, and a five-year battery health commitment further ensure long-term reliability.

    To maintain performance under demanding conditions, the iQOO Z11 5G is equipped with a 7000 mm² Icecore Cooling System designed for heavy gaming. Its large vapor chamber efficiently distributes heat across key components, including the chipset, camera, and battery. With a total cooling area of 18,000 mm², the device remains stable and cool even during extended gaming sessions. A high-performance graphite sheet further enhances heat dissipation, including around the front camera for smoother video recording and streaming. Combined with an upgraded Smart Temperature Control System, surface temperatures can be reduced by up to 1.6°C after one hour of gaming, ensuring consistent performance without overheating.

    Alongside the iQOO Z11 5G, iQOO also introduces the iQOO Z11x 5G, designed to deliver reliable everyday performance and strong endurance. It is powered by the MediaTek Dimensity 7400-Turbo processor, ensuring smooth and efficient operation. The device is equipped with a 7200mAh battery supported by 44W FlashCharge, providing long-lasting usage with fast recharging when needed. It also features IP68 and IP69 dust and water resistance, offering enhanced durability for greater confidence in daily use.

    Ahead of its official launch, both the iQOO Z11 5G and iQOO Z11x 5G are now available for pre-booking in Malaysia, with exclusive free gifts worth up to RM516 for the iQOO Z11 5G. The pre-booking period runs from 27 April to 5 May 2026. Customers who pre-book the iQOO Z11 5G will receive an iQOO Backpack, iQOO Buds Air, a 1+1 year extended warranty, and 1-year screen crack protection. Meanwhile, the iQOO Z11x 5G pre-booking package includes an iQOO Backpack, a 1+1 year extended warranty, and 1-year screen crack protection. For the latest updates ahead of the launch, visit iQOO Malaysia’s official social media channels on Facebook and Instagram for announcements, product highlights, and news on the new Z Series lineup.

  • HONOR Magic8 Pro Achieves Strong Pre-order Response, Kicks Off First Sales on 5 December with Exclusive Free Gifts Worth RM2,190

    HONOR Magic8 Pro Achieves Strong Pre-order Response, Kicks Off First Sales on 5 December with Exclusive Free Gifts Worth RM2,190

    The HONOR Magic8 Pro has received an overwhelming response from Malaysians, surpassing expectations during its pre-order period following last Thursday’s launch. High consumer demand led to a complete sell-out of pre-order stock even before the device’s official first sale, reflecting strong excitement for its advanced camera capabilities, particularly the 200MP Ultra Night Telephoto Camera designed for exceptional low-light photography. Beyond its photography prowess, the HONOR Magic8 Pro is equipped with top-tier hardware and software, including a powerful chipset, premium specifications, and low service costs, making it a highly desirable device for tech enthusiasts.

    The first nationwide sale begins on 5 December 2025 at HONOR Experience Stores and official retail partners, with every purchase accompanied by an exclusive gift bundle worth RM2,190. The bundle includes a HONOR CHOICE Earbuds Clip, 365-day Front and Back Crack Protection, 1-Year Extended Warranty, 1-Year Liquid Damage Protection Warranty, and three months of complimentary Google AI Pro Higher Access worth RM294. Buyers will also benefit from an instant RM300 rebate, making the device an attractive investment.

    To celebrate the first sale, HONOR will host a grand opening at its new HONOR Experience Store in IOI City Mall Putrajaya on 5 December. Visitors can enjoy performances, interactive activities, and participate in four workshops designed to showcase the Magic8 Pro’s groundbreaking camera features and AI capabilities. A photo booth will allow participants to capture moments using the device, with complimentary printed photos and ice-cream treats provided upon completion of activities. The first 500 customers at the event will also receive an exclusive tote bag for IOI Club members.

    Additionally, customers spending RM1,000 or more in a single receipt at the IOI City Mall store between 5 and 14 December will be eligible for a lucky draw with prizes totaling RM55,000. The grand prize is a HONOR Magic8 Pro, alongside HONOR MagicPad 3 and HONOR Pad 10 WiFi tablets, with other prizes including HONOR Watch 2i, HONOR CHOICE Robot Cleaner R2, HONOR luggage, and more.

    The HONOR Magic8 Pro is available in three striking colors—Sunrise Gold, Sky Cyan, and Black—and two configurations: 24GB (including 16GB HONOR Turbo RAM) + 512GB storage priced at RM4,599, and 32GB (including 16GB HONOR Turbo RAM) + 1TB storage priced at RM5,199. The device can be purchased at HONOR Experience Stores nationwide, HONOR’s official online store, flagship stores on Shopee, Lazada, TikTok Shop, and authorized partners such as Harvey Norman, Senheng, SenQ, and Urban Republic. For more information, visit HONOR’s official website at www.honor.com/my.

  • HONOR Magic8 Pro Launches in Malaysia with Features That Set It Apart from iPhone

    HONOR Magic8 Pro Launches in Malaysia with Features That Set It Apart from iPhone

    HONOR Malaysia has officially launched its highly anticipated Master-Grade Imaging flagship smartphone, the HONOR Magic8 Pro, bringing cutting-edge technology and exceptional value to the Malaysian market. Priced from RM4,599, the device maintains the same price as its predecessor while delivering significant upgrades in camera, software, hardware, and AI features to enhance the overall smartphone experience. Pre-orders, open until 4 December 2025, come with an attractive gift bundle worth RM3,090, including an Insta360 Ace Pro camera, 365-day Front and Back Crack Protection, extended warranties, and three months of Google AI Pro Higher Access, along with an instant RM300 rebate, making the offer highly compelling for early buyers.

    The HONOR Magic8 Pro distinguishes itself from competitors like the iPhone by addressing five key consumer needs: photography, battery life, network connectivity, display comfort, and durability. Its advanced camera system includes a 200MP Ultra Night Telephoto Camera with Optical Image Stabilization, 3.7x optical zoom, and a 50MP Ultra Night Main Camera alongside a 50MP Ultra-Wide Camera, powered by three HONOR Image Engines that excel in low-light photography, stabilization, and portrait rendering. The device also introduces Magic Colour, the industry’s first AI-powered color engine, enabling professional-grade color grading with minimal effort.

    Connectivity and battery performance are equally impressive. The Magic8 Pro features a self-developed five-chip signal enhancement design, a six-antenna system for superior network performance, and a massive 7,100mAh Silicon-Carbon Battery that supports 100W wired SuperCharge and 80W wireless charging, offering almost six hours of video playback from just five minutes of charging. Its 6,000-nit peak brightness display incorporates multiple eye-comfort technologies and is TÜV Rheinland Full Care Display 5.0 certified, providing advanced protection for long-term visual health.

    Durability and maintenance are further enhanced with NanoCrystal Shield glass, SGS Five-Star Drop-Test Certification, and IP68, IP69, and IP69K ratings, making the Magic8 Pro waterproof, dustproof, and resistant to high-pressure and high-temperature water jets. Complementing its robust design, HONOR provides industry-leading service benefits, including extended warranties and crack protection.

    Powered by the Snapdragon 8 Elite Gen 5 Mobile Platform, the most powerful chipset of the year, the Magic8 Pro delivers unparalleled CPU, GPU, and AI performance, combining speed, efficiency, and stability. The smartphone also introduces AI Rendering Separation and GPU–NPU Heterogeneous AI Super-Frame Technology, reducing input delay and ensuring a responsive gaming experience. Available in Sunrise Gold, Sky Cyan, and Black, the Magic8 Pro comes in 12GB+512GB and 16GB+1TB configurations, launching nationwide on 5 December 2025. With its combination of innovative technology, durability, and value-added features, the HONOR Magic8 Pro sets a new benchmark for flagship smartphones in Malaysia.

    For more information, visit HONOR Malaysia’s official website at www.honor.com/my.