The automotive landscape witnessed a major weekend showcase as THE GREAT SIME MOTORS SALE took place from October 16 to 18, 2026, at Sime Motors City, Ara Damansara. Bringing together Sime Motors’ stellar portfolio of leading international brands including BMW, MINI, BMW Motorrad, BYD, DENZA, Hyundai, Ford, and Volvo the three-day event offered car enthusiasts and prospective buyers an immersive platform to explore premium, performance, and electric mobility segments under one roof. Visitors also had access to premium pre-owned vehicles through Auto Selection and EV Next, ensuring a comprehensive selection for every motorist.
Throughout the event, attendees were treated to comprehensive test-drive opportunities, expert guidance, and exclusive financing packages, complemented by a thrilling lucky draw featuring prizes worth up to RM40,000, such as the new iPhone Duo and iPhone 18 Series. Vi Thim Juan, Managing Director of Malaysia Retail & Distribution for Sime Motors, noted that the event was strategically designed to deliver exceptional value and streamline the ownership journey through convenient financing, trade-in, and ownership solutions.
Car buyers capitalized on massive year-end promotions and brand-specific rebates, ranging from BMW’s low financing rates and complimentary service packages to MINI’s attractive cash rebates and Nespresso giveaways. Electric vehicle and mainstream enthusiasts were equally spoiled for choice, with DENZA showcasing the exclusive Z9 GT alongside hefty D9 discounts, while Hyundai and Volvo rolled out substantial price reductions and demo unit specials. Backed by long-term security features like 10-year complimentary service packages through Drivecare for selected pre-owned units, the event successfully delivered an unmatched vehicle ownership experience.
