The 13th edition of Automechanika Kuala Lumpur, Malaysia’s leading automotive aftermarket trade fair, is set to make a powerful impact from August 1 to 3, 2024. Hosted at the Kuala Lumpur Convention Centre, the event will span 9,710 square meters across Hall 1 to Hall 5, and promises to be a focal point for automotive industry professionals, featuring 310 exhibitors from 19 countries and regions.
This year’s event will highlight the latest trends and innovative mobility solutions tailored to the domestic market. Attendees can expect to explore a wide range of automotive advancements, from cutting-edge technology to new market solutions.
In addition to the core trade fair, the event will host autoFEST@KL, designed to engage a broader audience with a diverse range of activities including motorsports, classic cars, and gaming. This addition aims to bridge the gap between the automotive aftermarket industry and a wider public, offering a dynamic and interactive experience for all attendees.
Embracing the future of smart mobility
To address the evolving demands from the transforming new energy vehicles market, Automechanika Kuala Lumpur 2024 will debut the Automotive Mobility Solutions Zone. This zone will spotlight the latest trends and solutions in electrification, digitalisation, AI adoption, automotive manufacturing and automation, logistics and supply chain enhancement, sustainability, and ESG (Environmental, Social and Governance). To name a few, exhibitors and products include:
- Henkel – showcases a range of advanced solutions for e-mobility in thermal management materials, gasketing, and retaining solutions for electric drive systems
- LAUNCH – joins with battery pack testing cables for various new energy vehicle brands, with software and some diagnostic capabilities transferred through a specialised activation card
- Materialise Malaysia – introduces sustainable 3D printing technologies for automotive manufacturing
Beyond the Automotive Mobility Solutions Zone, the fair will host leading brands in other key areas including the Commercial Vehicle & Fleet Zone and Automotive Repair, Maintenance & Care / Body & Paint / Accessories & Customising Zone, as well as Parts & Components and Electrics & Electronics across the board. For example:
- OBD – demonstrates their newly launched diagnostics products, THINKTOOL Expert 195 and THINKTOOL Master X2
- Emerald Auto Parts – distributor of Brembo’s discs, callipers and complete braking systems as well as other premium brands like Continental, Seiken and more
- Bavarian Auto – brings genuine and OEM parts from BMW & MINI as Malaysia’s leading authorised distributor
- Autel Malaysia – presents diagnostic scanning tools, advanced maintenance, TPMS services and sensors, ADAS calibration and heavy-duty tools
- Automatic Motors – offers genuine and aftermarket parts from Mercedes-Benz as an authorised stockist and distributor in Malaysia
Other renowned brands exhibiting include Alientech, Anhui Zhongtian Petrochemical, Carlas, Gaido, GOLD, Hella, Jinbo, Lucas, MIDWEST COMPOSITES, Reflek, Schmaco, Thinkcar, Tiktok, Topdon, Vanli, Vietsol, Yokomitsu, Yon Ming and Zero Mileage.
The full coverage of showcases has captured wide global attention with professional visitors from approximately 45 countries and regions pre-registered to attend the show. Overseas countries and regions include the likes of Australia, Cambodia, Canada, France, Indonesia, Italy, Japan, the Philippines, Saudi Arabia, Singapore, the UAE, and Vietnam.
Enriching the experience of participants
In addition to the exhibition, Automechanika Kuala Lumpur 2024 will offer a comprehensive programme of fringe events and activities, facilitating information exchange and skills training. As a new highlight this year, the Automotive Mobility Solutions Conference (1 to 2 August) will delve into the latest trends and solutions shaping the future of the automotive industry. The two-day agenda consists of the Main Conference and three other highlighted sessions, namely Electrification and Digitalisation, Automotive Logistics, Warehousing and Supply Chain, as well as Automotive Manufacturing, Transformation and Automation Workshop.
The Conference is supported by the Malaysian Investment Development Authority (MIDA). Speakers will include thought-leaders from Bosch Rexroth, Forwardlog, Henkel, MARii, MDEC, MyZEVA, Siemens, SHRDC, Swift, Universiti Teknologi Malaysia, Vinfast, Volkswagen, Volvo Trucks, and more. Notable speakers consist of:
- Mr Yusri Jamal, Senior Deputy Director of the Transportation Technology Division at Malaysian Investment Development Authority (MIDA)
Driving Malaysia’s Sustainable Future: unleashing potential in the green energy transition, digitalisation, and automotive industry innovations to optimise resource utilisation and minimise environmental impact - Mr Clairy Chow, Asia Pacific Portfolio Development Executive at Siemens Digital Industries Software
Transforming the Future of Mobility through Digitalisation - Mr Aditya Kumar Tiwari, Group Leader HV Battery System (Vehicle Development) at VinFast Auto Ltd, Vietnam
Electric Vehicle Battery Technologies: advancements, challenges and implications - Mr Loo Yong Hui, Group Chief Executive Officer of Swift Haulage Berhad
The Greening of Logistics: innovations in sustainable mobility for the supply chain of the future - Mr Ravi Tallamraju, Chief Technology Officer at PETRONAS Lubricants International
Unlocking Cost Efficiency: how engine oil enhances total ownership value - Dr Susanne Lehmann, Managing Director of Volkswagen Group Malaysia Harnessing Potential with Automotive Manufacturing in Malaysia: current status, market trends and opportunities
Elsewhere, MIROS-CyberSecurity Malaysia will hold the Modern Vehicle Expert Symposium & CamScore Grand Prix (3 August) to promote the programme CAMSCORE, which conducts assessment on dashcam products. The event is supported by the Malaysian Institute of Road Safety Research (MIROS).
The well-received Collision Repair Training Workshop (1 to 2 August) will make a return as a flagship part of the fringe programme. The workshop will collaborate with ESnet Academy, a renowned institution in the automotive industry for education and training. Participants will be able to gain knowledge on EV subsystem basics, functions and technical specifications, as well as hands-on training in diagnostics and troubleshooting techniques using specialised scanning systems. LAUNCH will deliver New Energy Vehicles EV Diagnostic & Maintenance. In addition, ISQ and 3M Malaysia will bring in Body and Paint topics: Greener, Smarter and Safer Painting Practices.
Built upon its previous success, autoFEST@KL is making a comeback with an even stronger campaign in order to accentuate personal experiences and recreational activities within the automotive field. For instance, visitors can spar with Ms Leona Chin in an esports racing battle. Known locally as the ‘Queen of Drift’, she is a renowned Malaysian motorsport driver and a keen advocate for women in the automotive industry and will discuss her passion for all thing motorsports during the show. In addition, Mr YS Khong, will also give a talk, touching upon his career as a winner of numerous Series Production Races and five times Malaysian Rally Champion before moving into automotive journalism. The autoFEST@KL Music Party (19:00 to 21:00, 2 August) will add a touch of entertainment with a line-up of guest performers, offering the perfect occasion to unwind after a successful business day. Other highlights include DIY Workshops, gaming and a classic car showcase.
For more information about Automechanika Kuala Lumpur 2024 and the fringe events, please visit www.automechanika-kl.com, or email the organisers at autoasia@hongkong.
The brand’s flagship show, Automechanika Frankfurt, will return to the stage from 10 to 14 September 2024. Meanwhile, other Automechanika events organised by Messe Frankfurt’s Greater China offices include:
- Automechanika Shanghai: 2 to 5 December 2024
www.automechanika-shanghai.com - Automechanika Ho Chi Minh City: 19 to 21 June 2025
www.automechanika-hcmc.com
