KUALA LUMPUR, August 2026 – Midea is taking another step to bring its products closer to Malaysian households through a new collaboration with 99 Speed Mart. The partnership, formalised through a Memorandum of Understanding (MoU), gives consumers easier access to a range of Midea home appliances at stores across the country.
The MoU was signed by Midea Malaysia Managing Director Mark Tam and 99 Speed Mart Chief Operating Officer Yong Eng Kwang, with Midea Group Asia Pacific Region President Zeal Jiang and 99 Speed Mart Executive Director and CEO Lee Thiam Wah serving as witnesses.
The move comes after Midea expanded its retail network with 18 dedicated brand stores nationwide last year. By working with 99 Speed Mart, the company is strengthening its presence in local communities while making its products more accessible through one of Malaysia’s most recognised retail chains.
Mark Tam said the partnership gives consumers a more convenient way to shop for Midea’s latest home appliances. Whether it’s a blender, kettle, rice cooker, fan, toaster, vacuum cleaner or stove, shoppers can now find these products closer to where they live.
For 99 Speed Mart, the collaboration supports its effort to offer customers more than just everyday essentials. Lee Thiam Wah said bringing trusted home appliances into its stores allows the retailer to better meet changing consumer needs while giving shoppers greater convenience.
The collaboration is also part of Midea’s regional expansion under its “Power of One” strategy, which focuses on combining innovation, retail growth and customer experience. Malaysia continues to play an important role in achieving the company’s long-term business goals across Asia Pacific.
From August 2026 onwards, customers visiting 99 Speed Mart outlets nationwide will be able to shop for selected Midea small home appliances, including fans, blenders, rice cookers, kettles, toasters, toaster ovens, stick vacuums and stainless steel stoves.
For more information, visit https://www.midea.com/my.