Samsung is continuing to build excitement around its latest foldable innovation, the Galaxy Z Fold8, following a striking digital out-of-home (DOOH) takeover featuring the new Galaxy Z series and a custom-built, larger-than-life physical model of the Galaxy Z Fold8. The eye-catching installation brought together the digital and physical worlds, reflecting the transformative experience offered by Samsung’s latest foldable device and its new form factor.
The excitement has also extended across Malaysia, with leading mobile retailers and operators amplifying the Galaxy Z Fold8 launch through their own visuals featuring the giant Galaxy Z Fold8 structure. Alongside the campaign, participating partners are offering a range of promotions, savings and complimentary gifts for consumers looking to get their hands on Samsung’s latest foldable.
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From mobile plans and instalment options to exclusive retail offers and gifts, consumers can choose from a variety of deals available through Samsung’s participating partners. The latest promotions include:
Partner
Galaxy Z Fold8 Promotion
CelcomDigi
Savings of up to RM2,837 with CelcomDigi Easy360, plus free gifts worth up to RM2,899
Maxis
From as low as RM95/month, with free gifts worth up to RM3,099
U Mobile
From as low as RM111/month, with free gifts worth up to RM5,399
Unifi
Savings of up to RM3,190
Best Denki
Exclusive offers worth up to RM1,950
COURTS
Exclusive offers worth up to RM1,550, plus COURTS exclusive mystery gifts
Harvey Norman
Exclusive offers worth up to RM1,950
Senheng
Exclusive offers worth up to RM1,950
Urban Republic
Exclusive offers worth up to RM1,950
The range of promotions gives consumers greater flexibility when choosing where and how to purchase the Galaxy Z Fold8, whether through a mobile operator or an electronics retailer. Each partner provides its own combination of savings, plans and additional benefits, allowing consumers to explore the option that best suits their needs.
The Galaxy Z Fold8 represents Samsung’s continued evolution of its foldable smartphone portfolio, bringing together a slim and versatile form factor with the functionality of a larger foldable display. Designed to support a range of everyday activities, the device offers users the flexibility to move between a compact smartphone experience and a more expansive screen experience when unfolded.
Beyond the promotional offers, Samsung’s larger-than-life DOOH campaign demonstrates how the Galaxy Z Fold8 is being positioned as more than just a mobile device. The combination of digital content and a physical installation creates an immersive visual experience that showcases the distinctive design of Samsung’s latest foldable.
Consumers can visit their preferred Samsung retail partner or mobile operator to explore the latest Galaxy Z Fold8 promotions and experience the device in person. All promotions are subject to availability, while third-party terms and conditions apply.
KUALA LUMPUR, 22 JULY 2026 – Samsung Electronics Co., Ltd. has unveiled its latest Galaxy Z series, introducing the Galaxy Z Fold8 Ultra, Galaxy Z Fold8 and Galaxy Z Flip8 as its most complete foldable lineup yet. Built on seven generations of foldable innovation and consumer insights, the new series offers three distinct experiences designed around different lifestyles, from immersive entertainment and productivity to personal expression and quick interactions on the go.
At the centre of the new lineup is Galaxy Z Fold8, a new foldable experience designed for users who want to move seamlessly between everyday interactions and deeper content consumption. Weighing just 201g, it is Samsung’s lightest Galaxy Z Fold yet and features a larger 4,800mAh battery, powered by the Snapdragon® 8 Elite Gen 5 Mobile Platform for Galaxy. Its 10:16 cover display is suited to everyday tasks such as messaging, browsing and social media, while the 4:3 main display provides a larger canvas for gaming, movies, reading and other long-form content.
Samsung has also enhanced the display engineering across the new Galaxy Z series with its Flex Titanium technology. Combining a titanium-alloy film with an enhanced titanium plate, the structure is designed to strengthen display support, absorb pressure and impact, and reduce crease visibility over time. The main display can reach up to 3,000 nits of brightness and features Vision Booster and a low-reflection finish for clearer viewing in outdoor environments.
For photography, Galaxy Z Fold8 features dual 50MP cameras, while Dual Recording allows users to capture both sides of a moment while previewing themselves through the cover screen. The My FanCam feature can automatically track a selected subject and reframe footage into a preferred aspect ratio, making it easier to create social-ready videos.
Meanwhile, the Galaxy Z Fold8 Ultra brings Samsung’s Ultra standard to the foldable category, combining a larger workspace with enhanced performance and professional-grade creative tools. Featuring an 8-inch main display, the Fold8 Ultra measures just 4.1mm when unfolded and weighs 215g, making it Samsung’s slimmest Z Fold design yet.
The Fold8 Ultra is equipped with a 200MP main camera enhanced with HDR capability, a new 50MP ultra-wide camera, and improved Nightography for clearer photos and videos in low-light conditions. For advanced creators, the device supports 8K video recording through the APV codec, while Cine LUT provides cinematic colour and tone control directly from the device.
Under the hood, the Fold8 Ultra features the Snapdragon® 8 Elite Gen 5 Mobile Platform for Galaxy and a 5,000mAh battery designed to support demanding productivity and creative workloads throughout the day. Its new dual-path charging architecture supports 45W fast charging, while an expanded graphite cooling structure helps manage heat during intensive use.
Completing the lineup, the Galaxy Z Flip8 is Samsung’s slimmest and lightest Flip yet, weighing 180g and measuring just 6.1mm thick. Designed around personal expression and quick interactions, the Flip8 features an AI-native FlexWindow that brings apps, information and actions closer to users without requiring them to open the device.
The FlexWindow introduces features such as Now Brief, which provides personalised insights and recommendations, while Gemini Intelligence enables users to access connected actions through natural voice requests or side-key activation. The Flip8 also enhances Samsung’s FlexCam experience with a 50MP camera and ProVisual Engine, Flex Mode for hands-free shooting, Camcorder Grip with Zoom Rocker and Super Steady with Horizontal Lock.
Across all three models, Samsung has further integrated Galaxy AI to provide more personalised and proactive experiences. Features including Now Brief, Now Nudge and Gemini Intelligence are designed to help users move from information to action with fewer steps. Gemini Intelligence can also automate tasks across more than 40 supported apps and services, while Gemini Notebook allows users to bring together notes, images, recordings, files and documents in one workspace.
Samsung is also placing a strong emphasis on privacy and security as AI becomes increasingly integrated into everyday mobile experiences. The new Galaxy Z series incorporates Samsung Knox, Personal Data Engine, Knox Enhanced Encrypted Protection and Knox Vault, alongside user-controlled cloud processing. One UI 9 introduces an AI Assistant Activity dashboard that allows users to review AI automations in one place, while enhanced Privacy Alerts can notify users about potential privacy risks.
For Malaysian consumers, the new Galaxy Z series is available for pre-order with several storage configurations, colour options and promotional benefits. The lineup will also include a six-month free trial of Google AI Pro, which comes with 5TB of cloud storage, giving users additional tools for productivity and creativity on their foldable devices.
Malaysia Pricing and Promotional Details
Participating Models
Storage
RRP
Colour
Availability Promo
Galaxy Z Fold8 Ultra
1TB
RM10,499
Graphite, Cream, Violet Shadow, Green Shadow (Online Exclusive)
Exclusive rebate up to RM800; Samsung Rewards Points Booster worth up to RM400; RM500 instant rebate with selected bank cards; Samsung Reservation+ Voucher worth RM250; 0% instalment up to 36 months at participating banks; selected Galaxy accessories up to 30% off
Galaxy Z Fold8 Ultra
512GB
RM8,899
Graphite, Cream, Violet Shadow, Green Shadow (Online Exclusive)
Same promotional benefits
Galaxy Z Fold8 Ultra
256GB
RM8,099
Graphite, Cream, Violet Shadow, Green Shadow (Online Exclusive)
Samsung is also making it easier for users to switch to Galaxy with an updated Smart Switch experience. iOS users can scan a QR code to transfer data wirelessly without downloading additional apps, while supported data transfers now include passwords and passkeys, call history, accessibility settings and eSIM data. Quick Share also introduces compatibility with AirDrop, enabling file sharing between iOS and Galaxy devices in both directions.
For additional peace of mind, Samsung Care+ provides protection for accidental damage, extended warranty coverage and expert support. Customers purchasing a new Galaxy foldable through Samsung.com and enrolling in a monthly Samsung Care+ plan can receive the first three months of coverage at no cost.
The new Galaxy Z Fold8 Ultra, Galaxy Z Fold8 and Galaxy Z Flip8 are positioned as three distinct foldable experiences, giving users greater choice across productivity, entertainment, creativity and everyday interaction while bringing Samsung’s latest AI capabilities to a more personal and connected mobile experience.
In the rhythm of daily life, moments pass by in the blink of an eye, often leaving us with the desire to capture the beauty, emotions, and essence of these experiences in a photograph to look back on in the future. In the first installment of a three-part series on how Galaxy AI transforms everyday life, we explore how Samsung’s advanced camera technology combines with intelligent processing to turn ordinary shots into stunning masterpieces. Whether you are exploring the outdoors, attending a family gathering, or simply taking quick photos to share online, Galaxy AI serves as a creative companion, allowing you to enhance your images effortlessly and add a touch of magic.
Flipping through vacation photos with friends, there is always that one shot that perfectly captures the fun and excitement of the moment. When you want to make the photo even more special, perhaps as a keepsake or gift, you can add personal touches with Galaxy AI’s Drawing Assist. This feature allows you to bring ideas to life through sketches, text, or image prompts, adding crowns, balloons, or other playful elements in various artistic styles, including watercolor, illustrations, sketch, pop art, or 3D cartoon.
Capturing a beautiful moment can sometimes be interrupted by distracting elements in the frame, such as passersby or clutter that draws attention away from the main subject. Editing these distractions used to be a complicated task, often resulting in blurry or unnatural images. Galaxy AI’s Photo Assist makes this process simple, enabling you to move, erase, or enlarge objects while regenerating backgrounds seamlessly with Generative Edit. This technology analyzes the image and rebuilds removed areas naturally, creating an edited photo that looks flawless. The new Suggest Erases feature further enhances editing by automatically identifying and suggesting elements to remove, ensuring that your shots remain perfectly refined.
For those looking to elevate portraits or profile images, Portrait Studio offers an array of AI-generated styles that can transform a standard headshot or pet photo into a frame-worthy creation. With artistic painting effects, 3D cartoon transformations, fisheye lenses, or professional-quality portrait enhancements, this tool allows anyone to create striking visuals with a single tap. The Galaxy Z Fold7 and Z Flip7 provide additional flexibility, offering large screens for side-by-side editing, real-time comparison of original and edited versions, and compact selfie-focused features that make capturing and refining images easier than ever.
Galaxy AI brings studio-quality enhancements to the palm of your hand, enabling you to transform everyday photos and videos into next-level content without the need for additional tools. To experience the full capabilities of Galaxy AI, visit Samsung’s website or explore the Galaxy Z Series, including the Z Fold7 and Z Flip7 models, each designed to elevate your creative photography experience.
In today’s fast-paced world, balancing a demanding work schedule or intensive study sessions often requires juggling countless tasks and adapting to unexpected challenges. True productivity, however, is not about working longer hours but about working smarter so that you can focus on what really matters.
This is the second part of a three-part series on how Galaxy AI transforms everyday life. Here, we explore how Galaxy AI becomes an intuitive ally, empowering you to handle each task with greater ease and efficiency while reducing stress.
One of the most time-consuming parts of work and study life has always been taking notes or transcribing conversations. Whether in the office, the classroom, or even while planning a trip with friends, the process of manually writing down everything that was said can be exhausting. With Transcript Assist, that challenge is eliminated. The feature can transcribe recordings and transform them into smart summaries, creating concise notes that are easier to review. It can also suggest reminders and schedules based on the content of your conversations so that you and your collaborators stay perfectly aligned. Complementing this is Note Assist, which helps distill large amounts of information into clear insights, offering condensed summaries and even translations into different languages. Notes can also be reformatted according to personal preference, ensuring a seamless workflow across teams and individuals.
Staying focused throughout the day can be difficult when your phone constantly bombards you with notifications. Galaxy AI addresses this with Now Brief, which provides a personalized rundown of your day in a clean, contextual snapshot. Instead of being overwhelmed by fragmented alerts, you can glance at your device and see a thoughtful briefing tailored to your location, calendar, and priorities. With this feature, you gain the clarity needed to cut through distractions, focus on important tasks, and make better decisions.
Daily life is full of small decisions that, when combined, can drain your energy. Something as simple as choosing an outfit can become a distraction when your mind is busy with more pressing concerns. Galaxy AI makes this easier through Gemini Live. By scanning your wardrobe with your camera, the feature can suggest ways to organize clothing, optimize space, or even provide style advice while shopping online. Since Gemini Live responds in real time and can see what you see, it feels like a helpful friend who is always ready to assist.
These tools come together seamlessly on the latest Galaxy devices. The Galaxy Z Fold7 introduces One UI 8 on Android 16, designed to provide an expansive and immersive way to interact with Galaxy AI across its foldable display. Meanwhile, the Galaxy Z Flip7 offers a more compact experience, delivering convenient access to features like Gemini Live and Now Brief directly on the FlexWindow, perfect for one-handed use.
With Galaxy AI, productivity becomes effortless. From transcribing important discussions to managing your schedule, from cutting through distractions to simplifying everyday choices, the experience of getting things done becomes smoother and smarter. By pairing advanced AI with innovative hardware, the Galaxy Z Series offers a true companion for modern life.
To learn more about Galaxy AI, visit https://www.samsung.com/my/galaxy-ai/ or purchase the Galaxy Z Series today to experience the future of productivity in your hands.
Samsung’s foldable smartphones, the Galaxy Z Flip6 and Galaxy Z Fold6, have become the talk of Southeast Asia and Oceania, especially among Millennials and Generation Z (Gen MZs). As users in these regions look for more innovative, practical, and stylish devices, Samsung’s foldable technology is quickly gaining popularity. With their unique form factor, powerful features, and forward-thinking design, these smartphones are reshaping how people communicate, work, and create. Let’s take a closer look at why the Galaxy Z series is making such a big impact and what users in Southeast Asia and Oceania love about these cutting-edge devices.
The Galaxy Z Flip6 and Galaxy Z Fold6 are not just smartphones—they are a new way to experience mobile technology. While traditional smartphones have remained largely unchanged for years, foldable devices bring an entirely new perspective to mobile usage. In the fast-paced, tech-forward environments of Southeast Asia and Oceania, users are always looking for gadgets that offer more versatility, creativity, and performance.
These foldables combine the convenience of a compact phone with the power of a larger screen, making them perfect for people who want it all. Whether you’re checking emails during your daily commute or watching a movie on the weekend, the foldable design offers enhanced flexibility and functionality that traditional smartphones can’t match.
To buy the Samsung Galaxy Z Flip6: https://www.samsung.com/my/smartphones/galaxy-z-flip6/
To buy the Samsung Galaxy Z Fold6: https://www.samsung.com/my/smartphones/galaxy-z-fold6/
