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  • Kempen “Serikan Raya, Ceriakan Suasana” Spritzer Sparkling Menghidupkan Semangat Raya dan Tradisi Bersama Dengan Sentuhan Moden

    Kempen “Serikan Raya, Ceriakan Suasana” Spritzer Sparkling Menghidupkan Semangat Raya dan Tradisi Bersama Dengan Sentuhan Moden

    Hari Raya Aidilfitri di bulan Syawal menjadi detik yang paling dinanti-nantikan, dipenuhi dengan kemeriahan dan tradisi kekeluargaan yang diwarisi turun-temurun. Suasana dapur kerap menjadi riuh apabila ahli keluarga berkumpul untuk menyediakan juadah Raya bersama-sama. Bagi menjadikan sambutan lebih segar dan moden, Spritzer Sparkling memperkenalkan kempen “Serikan Raya, Sparkling-kan Suasana”, menonjolkan kepelbagaian penggunaan produk berkarbonat semula jadi ini untuk menyuntik kreativiti pada hidangan dan minuman Raya.

    Bagi pertama kalinya, Spritzer Sparkling bukan sekadar bahan campuran minuman, tetapi juga digunakan dalam resipi tradisional seperti Cucur Udang Crispy, Rendang Tok Melting, Roti Jala dengan Kari Ayam, serta minuman menyegarkan seperti Bunga Longan Sparkling dan Limau Selasih Pudina Sparkling. Gelembung semula jadi daripada Spritzer membantu menghasilkan adunan lebih ringan dan rangup, melembutkan daging rendang, dan mengekalkan rasa asli hidangan tradisional dengan cara yang mudah dan praktikal. Ketua Pemasaran Spritzer, Shiao Chan, menegaskan bahawa kempen ini memelihara tradisi sambil membawa perspektif baharu dalam penyediaan juadah, menjadikan momen berbuka dan jamuan Raya lebih istimewa.

    Raya ini, tambahkan sedikit ‘Samting-Samting’ ke dalam resipi anda bagi mencipta kelainan untuk hidangan perayaan kegemaran anda dengan Spritzer Sparkling

    Selain itu, kemeriahan Raya 2026 turut diperkaya dengan tayangan filem muzikal Raya “Samting-Samting”, dibintangi oleh Fimie Don, Wani Kayrie, dan Elliza Razak. Filem ini mengisahkan pasangan pengantin baharu moden yang pulang ke kampung, memperkenalkan cara kreatif menyediakan hidangan keluarga menggunakan rahsia mereka, Spritzer Sparkling. Naratif filem menggabungkan komedi, drama, dan muzik, menonjolkan dinamika keluarga, pengalaman dikongsi bersama, serta hubungan mesra antara generasi.

    Bagi yang ingin mencuba resipi klasik dengan sentuhan moden, panduan resipi menggunakan Spritzer Sparkling boleh diakses melalui laman mikro Raya Spritzer. Filem muzikal serta promosi hadiah dengan pembelian juga boleh dinikmati di kedai-kedai yang mengambil bahagian di seluruh negara. Kempen ini menyatukan tradisi, kreativiti, dan keseronokan, menjadikan Raya 2026 lebih berwarna, unik, dan penuh kenangan manis bersama keluarga.

    Filem Muzikal Raya 2026 Spritzer Sparkling berjudul “Samting-Samting”, dibintangi oleh Fimie Don dan Wani Kayrie sebagai suami isteri, dan Elliza Razak sebagai Mak Ngah.
  • HEALTH SUMMIT ASIA 2026 TO BRING TOGETHER HEALTHCARE, INNOVATION, AND WELLNESS INDUSTRIES, AIMING TO GENERATE UP TO RM1.5 BILLION IN BUSINESS OPPORTUNITIES

    HEALTH SUMMIT ASIA 2026 TO BRING TOGETHER HEALTHCARE, INNOVATION, AND WELLNESS INDUSTRIES, AIMING TO GENERATE UP TO RM1.5 BILLION IN BUSINESS OPPORTUNITIES

    Kuala Lumpur, Malaysia – 12 March 2026: Health Summit Asia (HSA) 2026 is set to become a major regional platform uniting healthcare, wellness, and innovation stakeholders to support integrated and sustainable healthcare solutions across Asia. Scheduled from 20 to 22 May 2026 at the Kuala Lumpur Convention Centre, the summit will feature a high-level Conference track offering critical insights on market trends, investment opportunities, and emerging technologies, complemented by curated networking sessions for healthcare leaders, innovators, policymakers, and investors.

    Organised by Qube Integrated Malaysia in partnership with Green Wellness Malaysia, HSA 2026 merges SEACare, Malaysia’s premier B2B healthcare platform, and the International Wellness Expo (IWE), the nation’s leading wellness showcase. This expanded focus on wellness reflects a regional shift toward preventive care, holistic wellbeing, and lifestyle-driven health solutions, aligning with the Malaysian government’s Agenda Nasional Malaysia Sihat and its emphasis on accessible, equitable, and sustainable healthcare.

    YB Dato’ Hajjah Hanifah Hajar Taib, Deputy Minister of Health

    At the event’s soft launch, Deputy Minister of Health YB Dato’ Hajjah Hanifah Hajar Taib highlighted the summit’s importance in fostering dialogue on innovation, investment, and emerging technologies, which are key to building a resilient healthcare system. Malaysia’s healthcare sector is rapidly evolving, driven by digital health adoption, AI-enabled diagnostics, and stronger public–private partnerships, mirroring broader regional trends in integrating technology to improve health outcomes and ease systemic pressures.

    HSA 2026 addresses these needs by providing a platform for knowledge exchange, deal-making, and partnerships, helping policymakers, healthcare leaders, and industry innovators translate ideas into actionable solutions. The summit will feature an exhibition showcasing medical devices, wearable diagnostics, hospital infrastructure, automation, and digital health platforms, alongside business matching sessions to facilitate regional market access and strategic collaborations.

    Richard Teo, Executive Chairman, Qube Integrated Malaysia Sdn Bhd

    Richard Teo, Executive Chairman of Qube Integrated Malaysia, emphasised that HSA 2026 aims to “Discover. Connect. Collaborate.”, positioning the summit not only as a showcase of innovation but as a catalyst for investment, partnerships, and tangible progress across Southeast Asia’s healthcare and wellness ecosystem. Green Wellness Malaysia, co-organiser and Country Partner of the Global Wellness Institute, will bring its expertise in sustainable, toxin-free wellness solutions to complement the healthcare discussion, ensuring a holistic approach to the sector’s growth.

    Over the three-day summit, HSA 2026 is expected to attract around 15,000 trade visitors, host 250 targeted B2B meetings, and generate up to RM1.5 billion in commercial opportunities, strengthening ASEAN’s position as a hub for healthcare and wellness innovation.

    For more information about HSA2026 and to register for the summit, please visit https://healthsummitasia.com/

  • Memperkukuh Pemahaman Tentang Insurans Kenderaan

    Dalam era kos sara hidup yang meningkat, insurans kenderaan sering dianggap sebagai keperluan sekunder, hanya diambil perhatian ketika pembaharuan polisi atau apabila diwajibkan pihak berkuasa. Seringkali, keputusan berkaitan insurans dibuat secara rutin tanpa penilaian terhadap kesesuaian perlindungan sebenar, mewujudkan jurang antara pemilikan polisi dan kefahaman pengguna terhadap perlindungan yang mereka bayar. Menurut data industri, insurans kenderaan menyumbang kira-kira 46.2% daripada jumlah premium kasar di Malaysia, namun ramai pengguna hanya menumpukan perhatian pada harga, sementara aspek seperti struktur perlindungan, pengecualian polisi, jumlah lebihan (excess), dan perlindungan tambahan jarang diteliti.

    Situasi ini menjadi lebih kritikal apabila kos pembaikan dan nilai kenderaan meningkat, sementara risiko kemalangan jalan raya tetap tinggi. Pada tahun 2023 sahaja, hampir 600,000 kemalangan dilaporkan di seluruh negara, dengan tuntutan insurans melebihi RM15 juta sehari. Kekurangan kefahaman ini menyebabkan ramai pemandu sedar tentang kelemahan perlindungan mereka hanya apabila tuntutan perlu dibuat. Cabaran bukan terletak pada akses kepada polisi atau proses pembaharuan yang kini lebih mudah melalui saluran digital, tetapi pada kejelasan maklumat dan kemampuan pengguna memahami perlindungan yang dimiliki.

    Bagi mengatasi masalah ini, penyampaian maklumat insurans perlu lebih mudah difahami, dengan istilah dan penjelasan yang tidak terlalu teknikal. Ini membolehkan pengguna menilai perlindungan mereka berdasarkan risiko sebenar di jalan raya dan bukan sekadar memperbaharui polisi secara automatik. Inisiatif seperti yang dijalankan GoInsuran menekankan perbandingan polisi dan pembaharuan yang jelas serta mudah, membantu pengguna membuat keputusan yang lebih bijak dan yakin, terutamanya bagi insurans kenderaan yang melibatkan komitmen kewangan besar.

    Memperkukuh kefahaman insurans bukan sahaja melibatkan memudahkan urusan transaksi, tetapi juga membina kesedaran dan literasi insurans yang menyeluruh. Apabila pengguna memahami perlindungan mereka, insurans tidak lagi dilihat sebagai kewajipan tahunan semata, tetapi sebagai sebahagian daripada strategi pengurusan risiko kewangan. Jurang sebenar bukan terletak pada akses kepada polisi, tetapi pada pemahaman yang mendalam terhadap perlindungan yang dimiliki, sekaligus mengurangkan risiko kewangan yang tidak dijangka pada masa hadapan.

  • Mastercard Presents The Collection: Indulge in Exceptional Dining Through Its Asia Gourmet Circle Program

    Mastercard Presents The Collection: Indulge in Exceptional Dining Through Its Asia Gourmet Circle Program

    MALAYSIA – 12 MARCH 2026: Mastercard is taking premium dining to the next level with its Asia Gourmet Circle program, part of the exclusive Mastercard Collection. The program offers cardholders across 10 Asia-Pacific markets — including Australia, Hong Kong SAR, Singapore, Japan, Malaysia, Thailand, Vietnam, India, Indonesia, and mainland China — access to over 400 award-winning and premium restaurants. Designed for World Legend, World Elite, and World Select Mastercard holders, the Asia Gourmet Circle enables users to check real-time table availability and secure reservations with just a few clicks, whether at home or while traveling abroad.

    Cardholders can enjoy a curated selection of iconic dining establishments, ranging from Michelin-starred restaurants to Asia’s 50 Best list, such as Bennelong in Australia, Arbor in Hong Kong SAR, JAAN by Kirk Westaway in Singapore, HYOTEI HIBIYA in Japan, and Chim By Siam Wisdom in Thailand. Exclusive privileges include dining credits or complimentary wine for World Legend and World Elite Mastercard holders at selected restaurants in Australia, Hong Kong SAR, and Singapore, creating unique opportunities to savor culinary excellence with ease.

    Sandeep Malhotra, Executive Vice President of Core Payments, Asia Pacific at Mastercard, notes that experiential living is increasingly shaping consumer priorities, with dining emerging as one of the most meaningful ways to create lasting memories. The Asia Gourmet Circle program aligns with this trend by uniting travelers and food enthusiasts, reflecting the strong APAC appetite for culinary exploration — with 77% of consumers passionate about travel and 67% passionate about gastronomy.

    Through Asia Gourmet Circle, Mastercard reinforces its commitment to delivering elevated experiences that go beyond traditional financial services. Cardholders gain seamless access to exceptional flavors, intimate moments, and memorable celebrations, whether at home or across the globe. The program complements Mastercard Collection’s broader suite of perks, which also includes entertainment access, travel privileges, and lifestyle experiences, redefining what it means to hold a premium card.

    Explore the list of Asia Gourmet Circle restaurants here.
    For Asia Gourmet Circle bookings, visit: asiagourmetcircle.com/.
    Learn more about The Mastercard Collection benefits here: priceless.com/themastercardcollection.

  • Manami Resort Showcases the Untamed Beauty of Negros Occidental

    Sipalay, Negros Occidental, Philippines – Manami Resort, the first and only luxury nature resort in Sipalay, Philippines, is redefining eco-luxury travel by putting the spotlight on the region’s rich forests, reefs, and coastal ecosystems. Designed to harmonize with its natural surroundings, the resort encourages guests to observe rather than intrude, with forest paths weaving through native vegetation and elevated viewpoints opening onto uninterrupted vistas of the Sulu Sea. Along the shoreline, pristine waters shelter vibrant coral reefs, providing a sanctuary for diverse marine life and offering visitors a rare chance to explore one of the country’s least-explored coastal regions.

    Central to Manami’s nature-led philosophy is the Reef Retreat, an immersive program allowing guests to experience Sipalay’s underwater world through guided snorkeling, diving, and non-motorized water activities. Designed for slow exploration, the Reef Retreat emphasizes observation over speed, giving participants an opportunity to study coral formations, reef fish, and delicate marine ecosystems while also exploring natural caves on land. These experiences cultivate a deeper appreciation of the interconnectedness between land and sea, reinforcing the importance of protecting both habitats.

    Founder Cristina Corro emphasizes that Manami was created in response to the landscape, not imposed upon it. The resort’s architecture and circulation respect natural sightlines, while activities and guest experiences are intentionally small-scale to maintain a light environmental footprint. This approach mirrors a global trend in travel that values environmental stewardship, biodiversity, and thoughtful engagement with local ecosystems. By integrating luxury with ecological consciousness, Manami Resort offers travellers a unique opportunity to experience the wild beauty of Negros Occidental while fostering responsible tourism that preserves these landscapes for generations to come.

  • Moltbook Highlights the Internet’s Move Toward a Hybrid Era: With the rise of AI agents, human verification becomes a critical part of digital infrastructure

    Moltbook Highlights the Internet’s Move Toward a Hybrid Era: With the rise of AI agents, human verification becomes a critical part of digital infrastructure

    The launch of Moltbook in early 2026 marked a turning point for online interaction, presenting an AI-only forum where autonomous agents post, debate, and interact while humans observe. Initially perceived as a novelty, the platform highlighted a deeper shift: AI agents are no longer merely responding to human prompts—they are communicating with each other at scale. This evolution signals a structural change in the internet, transforming intelligent systems from tools into active digital participants. For countries like Malaysia, which is aggressively implementing its National AI Action Plan, the challenge is no longer about AI adoption, but about building infrastructure for a hybrid internet where human presence remains identifiable and verifiable. In this context, proof-of-human is emerging as a foundational layer for the next generation of digital participation.

    Malaysia’s Path to a Hybrid Internet

    Malaysia is fast embracing the hybrid internet with strong momentum. Under the National AI Action Plan, 2026 is a milestone year in the country’s ambition to become an AI-driven nation by 2030. Reports indicate that AI adoption among Malaysian businesses grew 35% year-on-year, while 81% of employees use generative AI to enhance productivity. From startups to large enterprises, AI is increasingly integrated into customer engagement, operations, and product development, positioning intelligent systems as active collaborators. As this trend scales, hybrid participation is evolving from experimental applications to essential infrastructure, with Malaysia’s competitive advantage hinging on the design of systems that enable both human and AI actors to coexist efficiently and securely.

    From Identity Verification to Protocol-Level Proof

    As AI systems proliferate across Malaysia’s economy, traditional identity verification models are no longer sufficient. Intelligent agents can generate realistic content, simulate engagement, and operate continuously, making it harder to distinguish human participation. Proof-of-human offers a solution by establishing a presence-first approach that confirms human uniqueness without requiring personal identity disclosure. Similar to how encryption secured digital transactions, or payment rails enabled e-commerce, proof-of-human is emerging as foundational infrastructure for distinguishing human and AI activity in digital ecosystems, ensuring accountability and structured participation.

    Privacy-Preserving Human Verification

    For proof-of-human to succeed, it must prioritize privacy. Expanding surveillance or centralizing personal data would introduce new risks in an AI-native environment. Solutions such as zero-knowledge proofs allow individuals to verify their humanness without revealing their identity or storing sensitive information centrally. This model separates verification from identity, enabling platforms to maintain clear distinctions between human and AI actors while preserving user anonymity. Instead of competing with AI, this infrastructure anchors human presence in hybrid ecosystems, maintaining trust and resilience as autonomous systems scale.

    Building Scalable AI-Native Infrastructure

    Moltbook’s early experimentation with AI-to-AI interaction offers insights into the future of digital participation. In Malaysia, where AI adoption spans multiple sectors, the next growth phase requires clear standards for human-machine coexistence. Aligning national strategy with enterprise execution and scalable infrastructure is crucial, and privacy-preserving proof-of-human frameworks provide a blueprint for ensuring human presence without compromising data security. As digital ecosystems become increasingly AI-native, anchoring participation through such protocols strengthens long-term resilience and positions Malaysia as a key contributor to global standards for the hybrid internet.

  • The Hidden Kidney Threat That Often Goes Unnoticed in Women

    The Hidden Kidney Threat That Often Goes Unnoticed in Women

    Chronic Kidney Disease (CKD) is often referred to as a “quiet disease” because it progresses silently until significant damage has occurred. Globally, women develop CKD at a slightly higher rate than men—11.8% versus 10.4%—and in Malaysia, this gender gap persists, with a prevalence of 14% in women compared to 12% in men. Dr. Rosnawati Binti Yahya, Consultant Nephrologist and Kidney Transplantation Physician at Sunway Medical Centre, explains that this difference is not always obvious in everyday clinical practice, as most CKD cases are driven by metabolic conditions like diabetes and hypertension, which affect both genders similarly.

    Indeed, metabolic conditions remain the leading cause of CKD, accounting for up to 86% of cases in kidney centres. In Malaysia, diabetes and hypertension are responsible for 56% and 30% of kidney failures, respectively, damaging kidneys silently over years without obvious signs. This often results in delayed diagnosis, with many patients only discovering CKD when kidney function is critically impaired and dialysis becomes necessary. Dr. Rosnawati stresses the importance of early screening, as the first three stages of CKD are typically asymptomatic.

    Women are also more susceptible to autoimmune-related kidney conditions, such as lupus nephritis, a complication of systemic lupus erythematosus (SLE). SLE affects women far more than men, with a female-to-male ratio of 9:1, and can lead to severe kidney damage. Compounding the risk, CKD symptoms are often subtle and easily misinterpreted. Persistent fatigue, lethargy, frequent nighttime urination, and swelling in the legs or face may be dismissed as hormonal changes, stress, or ageing. Blood tests, particularly creatinine levels, may also mislead women due to lower muscle mass, potentially masking early kidney issues.

    Certain life stages increase women’s long-term kidney risk. Pregnancy complications like preeclampsia and gestational diabetes raise the likelihood of hypertension and proteinuria later in life, while menopause reduces oestrogen protection, accelerating kidney decline. Conditions like polycystic ovary syndrome (PCOS) further heighten risk through insulin resistance, obesity, and metabolic syndrome, contributing to diabetes and high blood pressure early in life. Dr. Rosnawati recommends annual monitoring of blood pressure and blood sugar, emphasizing that normal results at one stage of life do not eliminate future risk.

    Early detection is key. Simple tests—a kidney function blood test, a urine protein test (albumin-to-creatinine ratio), and regular blood pressure checks—can identify CKD before irreversible damage occurs. Protein in urine is one of the earliest warning signs, yet many standard dipstick tests miss it. Early diagnosis enables timely intervention, slowing kidney decline significantly. As Dr. Rosnawati explains, even reducing kidney decline from 10% per year to 2% could prevent many patients from ever needing dialysis.

    CKD develops quietly, often without warning. Women, who often care for others, must prioritize their own health. Regular screenings and early intervention are essential, even when no symptoms are present. “Even if you feel fine, get checked. If your blood tests are ‘normal’ but something still feels off, ask your doctor about your kidneys,” urges Dr. Rosnawati. By understanding risks, monitoring key health indicators, and taking preventive measures, women can protect their kidney health and ensure long-term wellbeing.

    Dr Rosnawati
  • Fukuro Malaysia unveils the Rokku Food Storage Series, offering modern and dependable kitchen essentials at affordable everyday prices.

    Fukuro Malaysia unveils the Rokku Food Storage Series, offering modern and dependable kitchen essentials at affordable everyday prices.

    KUALA LUMPUR, MALAYSIA, 10 MARCH 2026 – Fukuro Malaysia, a rapidly growing homegrown kitchenware brand, has launched its latest innovation, the Rokku Food Storage Series, aimed at providing practical, modern, and reliable storage solutions for everyday households. The series includes 9 SKUs—six Clip Lock Containers and three Airlock Canisters—with the 550 ml Clip Lock Container priced at just RM9.90, making it an accessible option for daily use. Designed to support routines like meal prep, leftover storage, and organised kitchen spaces, Rokku addresses what Fukuro identifies as the “missing middle” in kitchenware: products that combine modern design, dependability, and affordability.

    Available across 1,300+ retail outlets nationwide, including major departmental stores, supermarkets, hypermarkets, premium grocers, and the Fukuro website, the series ensures customers can easily access high-quality kitchen essentials. “Good kitchenware should be functional, well-made, and fairly priced. It should not feel like a luxury decision,” said Daryl Lai, Co-founder of Fukuro Malaysia, emphasizing the brand’s mission to deliver practical value rather than novelty.

    Fukuro applies a FMCG-style approach to kitchenware, prioritizing assortment planning, consistent pricing, retail visibility, and product availability, ensuring that households can always find what they need. This disciplined strategy has translated into strong consumer adoption, with more than 90,000 Fukuro units reaching Malaysian homes every month, reflecting the brand’s growing scale and everyday relevance.

    The Rokku Food Storage Series further exemplifies Fukuro’s commitment to making modern, reliable, and accessible kitchenware a standard part of Malaysian households. “We aim to make good kitchenware easy to live with—not just through design or pricing, but through consistent availability wherever Malaysians shop,” Daryl added. As a local brand competing in a market often dominated by international names, Fukuro continues to demonstrate that homegrown products can deliver both quality and scale, supporting practical, everyday routines for Malaysian families.

  • LBC celebrates 75 years, exceeds 600,000 deliveries worldwide, and highlights Asia-Pacific as a major growth hub.

    LBC celebrates 75 years, exceeds 600,000 deliveries worldwide, and highlights Asia-Pacific as a major growth hub.

    10 March 2026 Manila, Philippines — LBC Express, the Philippines’ pioneering logistics and courier company, recently commemorated its 75th anniversary, marking a major milestone with over 600,000 deliveries completed worldwide as of the end of Q3 2025. Established in 1950 and recognized as the originator of the iconic balikbayan box service, LBC has grown into a global network with over 6,400 locations, partners, and agents spanning 30 countries. This extensive reach allowed the company to deliver more than 4,000 TEUs globally, with nearly 1,000 TEUs originating from the Asia-Pacific region, highlighting the area’s role as a key driver of regional trade and e-commerce growth.

    Aligned with its 75th-anniversary theme, “We Move With You”, LBC Express continues to strengthen its global footprint while providing essential supply chain solutions for businesses and individuals alike. Financially, the company achieved a gross revenue of PHP 10.47 billion in the first nine months of 2025, with overseas markets contributing around PHP 3.83 billion, or 39% of total revenue. Domestic operations remained a strong growth engine, accounting for PHP 6.29 billion. Revenue was primarily driven by its Retail segment, which includes courier, air cargo, and balikbayan box services, generating PHP 6.88 billion, alongside the Corporate segment, which contributed PHP 3.2 billion through business solutions, freight forwarding, and e-commerce services.

    By the end of Q3 2025, LBC handled over 7,000 TEUs in sea cargo and nearly 13 tons of domestic air cargo, further establishing itself as a critical partner for SMEs, entrepreneurs, and large enterprises. Beyond logistics, the company has also recorded substantial growth in remittances and payment solutions, generating approximately PHP 346.37 million and PHP 7.35 million respectively, reinforcing LBC’s position as a holistic partner for Filipino families and businesses.

    Enrique V. Rey, COO and President of LBC Express, emphasized the company’s mission: “For 75 years, LBC has stood as a symbol of reliability, connection, and care. We see the Asia-Pacific region not only as a key market for our Filipino community but as a crucial engine for trade and e-commerce innovation. ‘We Move With You’ is not just our anniversary theme — it’s our story. Through every milestone, every movement, and every Filipino journey, LBC has been there, carrying more than just parcels — but the spirit of family, resilience, and nationhood.”

    From its beginnings as a trusted balikbayan box service for overseas Filipinos to its current role as a comprehensive logistics and financial services provider, LBC Express continues to evolve, connecting communities and driving commerce across the globe.

  • Peragaan Raya di Atas Tren Menarik Perhatian: Melodi Glam Raya Runway Memeriahkan Perjalanan MRT dengan Barisan Selebriti, Persembahan Muzik dan Inspirasi Gaya Raya

    Peragaan Raya di Atas Tren Menarik Perhatian: Melodi Glam Raya Runway Memeriahkan Perjalanan MRT dengan Barisan Selebriti, Persembahan Muzik dan Inspirasi Gaya Raya

    Pada 12 Mac 2026, Melodi Glam Raya Runway menjadi tumpuan ramai apabila pertunjukan fesyen unik di dalam tren MRT berjaya mencipta pengalaman Aidilfitri yang interaktif dan glam, merentasi perjalanan dari Stesen MRT Bandar Utama sehingga ke Tun Razak Exchange (TRX). Acara ini menggabungkan elemen fesyen, muzik, hiburan dan teknologi interaktif, menjadikan setiap perhentian tren dan segmen persembahan sebagai pengalaman Raya yang memukau bagi penonton.

    Kemeriahan bermula di Stesen MRT Bandar Utama dengan persembahan flash mob yang dipimpin oleh finalis One In A Million (OIAM), Marygrace, Kai Deva, Jimi dan Mariam, serta disertai Rakan Selebriti Watsons, Sharifah Rose dan Fahrin Ahmad. Persembahan ini menghidupkan suasana pembukaan dengan tarian istimewa berirama lagu Raya jenama Watsons, menambah keceriaan sebelum sesi pelepasan rasmi (flag off) yang menandakan permulaan perjalanan tren khas ini.

    Sepanjang perjalanan tren, penonton dihiburkan dengan persembahan lagu tema rasmi Watsons Raya oleh finalis OIAM, diikuti alunan suara merdu Nabila Razali, yang menambah keseronokan dalam suasana Raya sambil bergerak. Segmen runway mula menarik perhatian apabila model mula memperagakan rangkaian produk penjagaan kulit, solekan, kesihatan dan penjagaan diri daripada barisan Rakan Jenama Watsons, lengkap dengan pakaian dan aksesori Raya daripada jenama tempatan yang merupakan Rakan Jenama TikTok Shop. Setiap produk dan gaya yang diperagakan turut dipaparkan melalui konsep “beg kuning”, membolehkan penonton membuat pembelian terus secara interaktif melalui platform TikTok Shop dengan tawaran eksklusif. Inisiatif ini bukan sahaja memperkenalkan dimensi baharu dalam pengalaman menonton, tetapi juga membuka peluang kerjasama masa hadapan dengan lebih banyak jenama dan rakan industri.

    Dalam perjalanan, suasana turut dipenuhi dengan sesi sembang santai oleh hos Melodi, Ain Edruce dan Fikry Ibrahim, sebelum tren berhenti seketika di Stesen MRT Pasar Seni, menampilkan kemunculan barisan model seterusnya yang terus menghidupkan pengalaman penonton. Segmen ini memberikan penekanan kepada interaksi antara penonton, selebriti, dan model, menjadikan acara lebih intim dan dekat dengan pengunjung.

    Kemeriahan mencapai kemuncaknya di Stesen MRT Tun Razak Exchange (TRX), di mana pentas utama menampilkan aksi pembukaan oleh Datuk Seri Aliff Syukri sebelum Melodi Glam Raya Runway dilancarkan secara rasmi. Pentas utama ini dipenuhi dengan persembahan memukau daripada penyanyi popular tanah air termasuk Aisha Retno, Amir Masdi, Nabila Razali, dan Ernie Zakri, yang menyemarakkan suasana dengan persembahan penuh energi dan pesona. Segmen runway di pentas utama turut menampilkan barisan Duta dan Rakan Selebriti Watsons seperti Ayda Jebat, Che Puan Sarimah, Sharifah Rose, Fahrin Ahmad, Akmal Nazri, Lyssa Jean dan Mekyun, yang turut memperagakan produk sambil memberi inspirasi gaya Raya kepada penonton.

    Bertemakan “Gaya Raya Glam”, acara ini menekankan bahawa penampilan Aidilfitri yang elegan dan bergaya boleh dicapai tanpa perlu berbelanja besar, selari dengan misi Melodi dalam mengangkat bakat tempatan, jenama fesyen tempatan, serta membuka ruang kolaborasi antara dunia fesyen, hiburan, dan platform digital. Melalui inisiatif interaktif “beg kuning” di TikTok Shop, penonton bukan sahaja dapat menonton tetapi turut berpeluang membeli produk yang dipersembahkan, menjadikan pengalaman Raya lebih dinamik dan moden.

    Acara ini dianjurkan dengan sokongan Watsons Malaysia sebagai penaja utama dan TikTok Shop sebagai penaja bersama, manakala siaran langsung eksklusif disediakan melalui TikTok MBuzz Terhangat, membolehkan penonton seluruh negara menikmati kemeriahan acara walaupun tidak hadir secara fizikal. Melodi Glam Raya Runway 2026 membuktikan bahawa pengalaman Raya boleh dihidupkan melalui gabungan hiburan, fesyen, muzik, dan teknologi interaktif, sambil menonjolkan budaya tempatan dan semangat Aidilfitri.

    Untuk perkembangan terkini mengenai Melodi, ikuti platform rasmi Melodi dan MBuzz Terhangat.