SONY REDEFINES COMPACT POWER WITH THE RX1R III: A FULL-FRAME REVOLUTION IN YOUR PALM

Sony Electronics is proud to unveil the RX1R III, a premium compact camera that marks a new chapter in high-end portable photography. Boasting a powerful 61-megapixel full-frame sensor, cutting-edge AI-driven autofocus, and a ZEISS® 35mm F2 fixed lens, the RX1R III is engineered to deliver flagship image performance in the most compact body Sony has ever produced.

The Heart of Professional Imaging, Now Pocket-Sized

At the core of the RX1R III is Sony’s latest 61MP back-illuminated Exmor R™ CMOS sensor, paired with the advanced BIONZ XR™ image processor. This duo produces exceptional detail, dynamic range, and low-light performance all without the need for an optical low-pass filter, ensuring sharp, uncompromised image quality.

Paired with a precisely engineered ZEISS® Sonnar T* 35mm F2 lens, the RX1R III delivers stunning edge-to-edge clarity. The lens and sensor are calibrated down to the micron for seamless integration, ensuring outstanding optical performance in an ultra-compact body.

AI That Understands What You See

Inheriting the intelligent AI autofocus technology from Sony’s acclaimed Alpha™ series, the RX1R III features real-time subject recognition and tracking. Whether it’s eyes, heads, or bodies even partially hidden faces — the RX1R III locks on with unmatched accuracy for both stills and video.

With 693 phase-detection AF points covering 78% of the image area, users can confidently capture fast-moving subjects in crystal-clear focus.

Three Perspectives in One Fixed Lens

While the RX1R III uses a fixed 35mm lens, it offers exceptional versatility with the new Step Crop Shooting feature. This allows photographers to seamlessly switch between virtual focal lengths of 35mm, 50mm, and 70mm, either during capture or in RAW post-production. The lens also includes a macro mode that enables shooting from just 20cm away, expanding creative possibilities even further.

Personalised Creative Control

Creators can easily achieve their desired look using 12 built-in Creative Looks, including cinematic profiles such as FL2 for nostalgic tones and FL3 for vibrant, punchy colors. These looks can be applied across stills and video, allowing photographers and content creators to express their style effortlessly.

Design that Balances Style, Comfort, and Functionality

Housed in a premium magnesium alloy body, the RX1R III maintains a sleek yet robust design. It features an upgraded grip, intuitive dial placement, and a flat-top surface for improved handling. A 2.36 million-dot OLED electronic viewfinder with 0.70x magnification ensures crystal-clear framing.

With USB-C PD support, the RX1R III offers fast charging and continuous power options for long shoots. Its NP-FW50 battery enables up to 300 still shots per charge.

Sustainable and Inclusive Innovation

Aligned with Sony’s “Road to Zero” sustainability initiative, the RX1R III is produced in facilities powered entirely by renewable energy and ships in Sony’s Original Blended Material packaging a plastic-free, eco-friendly alternative. The camera also includes accessibility features such as screen readers and menu magnification, supporting all creators regardless of visual ability.

Essential Accessories for the RX1R III

  1. TG-2 Thumb Grip – Adds one-handed stability and tactile control.
  2. LCS-RXL Body Case – Protects the camera while maintaining full access to ports and controls.
  3. LHP-1 Lens Hood – Crafted from lightweight aluminum for durable lens protection.

Availability in Malaysia

The Sony RX1R III will be available in Malaysia starting September 2025.

📽️ Watch the RX1R III Concept Video: https://youtu.be/erVGQhslgBA
📸 Watch the RX1R III Product Video: https://youtu.be/8-wwnIp7tLs
🔗 Learn More: www.sony.com.my/electronics/cyber-shot-compact-cameras/dsc-rx1rm3